Getting Ready for the finals!

 

And so the summer school continues, on the third day of the second week of the summer school, just one day before the final presentations the teams make the final adjustments and receive valuable feedback from the mentors.

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The team SmartSix, discusses the final details on how to do the financial protections in an effective way and an extensive market research is performed during the day in order to find the right statistics to prove the value of the company.

In the morning Cormac Walsh from Fonecta talks about his experience on starting companies. Right after Jesse Sandqvist shares his knowledge about marketing and presents his insights about the future of marketing and how it is changing because people are not so receptive to advertisement anymore.

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After lunch Mikko Nurmi talks about user experience, a very interesting talk for the HCID students, in my case is an area that I want to specialize in so it’s encouraging to see startups focusing in this business and having an idea of how user experience works in the industry. Afterwards Jyri Hämäläinen talks about Open innovation and shares his perspective on standardization and knowledge sharing between academy and industry and how the EU does efforts to facilitate innovation.

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After the lectures we continued working on the Final presentations and getting ready for the big day!

Miguel Rodriguez

SmartSix

Smart Spaces – Day 2

Day 2 of the summer school, we consolidated our multicultural group from 6 different countries. From Left to right Nemanja Davidovic (Serbia), Miguel Andres Rodriguez (Colombia), Patricia (Romania), Valentin Todorov (Bulgaria), Eyob Tarekegn (Ethiopia) and Rinor Bytyci (Kosovo).

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SmartSix

Afterwards we listened to the presentations from the case study companies. They were very interesting, it’s nice to see how a big company like Nokia is redesigning it’s self and adapting to a market. The smaller companies gave us a good insight on the startup scene because we could easily relate challenges that we have faced and get a perspective of what you do in the market. The procter and gable presentation was a bit harder to understand due to technical limitations but it still a good example even if it’s not a technology startup. In the after noon we worked on the Business Model Canvas of the selected startups and had a presentation about entrepreneurship.

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Miguel Andres Rodriguez

Group SmartSix